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Free Growth Lab Tools

Diagnose your funnel, benchmark your metrics, and find growth opportunities — built by the team behind KISSmetrics.

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Website Analytics Auditor

Audit any website for analytics implementation quality. Detects 90+ tools via browser rendering and network interception. Get a scored maturity report with benchmarks.

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PLG Funnel Auditor

Enter any URL and get a scored breakdown of funnel clarity, signup friction, activation guidance, and PLG readiness. Benchmarked against best-in-class SaaS.

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Data Maturity Quiz

Take a 2-minute assessment to discover your analytics maturity level. Get personalized recommendations to level up your data capabilities.

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Churn Risk Calculator

Input your cohort data and see predicted churn curves, risk segments, and retention benchmarks for your industry.

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Pricing Page Grader

Analyze your pricing page for conversion best practices — clarity, anchoring, social proof, and CTA effectiveness.

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Activation Benchmark

Compare your activation metrics against industry benchmarks. See where you stand and what good looks like.

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