ActivityTrack any event over time
Trend a single event, compare it against the prior period, and split it by the property that explains the move.
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This runs on your own data in under a minute.
What it is good for
Most questions start as "is this going up". Activity trends any event you track at the grain you want, and puts the prior period behind it as a ghost so a seasonal bump never gets mistaken for a real change.
- Judging whether a change is real or seasonal
- Trending by people, by times, or by times per person
- Splitting a trend by the segment driving it
- Marking a release and watching the line respond
How different businesses use activity
The report is the same. What changes is the question you point it at.
Media
Trend subscriptions and reads daily, with the prior period behind them.
Subscriptions started, daily, versus the prior 30 days, marked at each release.
You can defend the claim that a change worked, with the seasonal baseline on the same chart.
Give it your URL. It does the rest.
Free to start, no card. Tracking, attribution and your first dashboard in under a minute.
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